The results may not initially sound surprising, but this is no slim majority. We used to say that mobile was here to stay. It turns out that it has already taken over. What is your mobile strategy? It is time we all had one!
A recent report from Hitwise (registration required) argues that in the US mobile search is roughly 58 percent of overall search query volume. That’s based on an average of 11 key categories and associated queries analyzed by Hitwise in its “Mobile Search: Topics and Themes” report. The company “examined hundreds of millions of online search queries” across PCs, smartphones and tablets between April 10 and May 7, 2016.